Sr Marketing Data Analyst in Red Bank, NJ, United States


Sr Marketing Data Analyst

Plymouth Rock Assurance

  • Full_time
  • Industry : Insurance
  • image Red Bank, NJ, United States
  • Zip Code : N/A
  • image November 15th 2017


This person will be responsible for the design, implementation, automation, and maintenance of various reports and data needs for the Prudential Channel Marketing Department. The candidate must have a good understanding of analytical software; strong SAS programming skills, understanding of SAS Macro and report automation concepts. The candidate is further expected to have expertise in VBA, Microsoft Excel and Access, DB2 and SQL Server.

Essential Duties And Responsibilities

Derive key business insights from large amounts of data, primarily using SAS and SQL Server.
Automate marketing reporting using SAS.
Design, implement and maintain SAS/SQL Server/MS Access database/VBA/Excel processes.
Work with large amounts of data across various database platforms – primarily SAS and SQL Server.
Identify creative reporting solutions that will enhance Plymouth Rock's marketing efforts
Create Ad Hoc reports to support agent inquiries and management needs
Ideal candidate will have experience tracking marketing campaign and results analysis and have experience in helping to develop various optimization strategies.

Education and Experience
Bachelor's degree from a four-year college or university in a quantitative or analytical discipline required, along with 4 – 7 years experience using SAS. Candidate must have excellent analytical and problem solving skills.
Computer Skills and Knowledge
Required: Microsoft Office Suite, SAS, SQL Server, VBA. Sales Force experience helpful


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